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Archive for March, 2006

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Matt
Image Marketing Techniques for the Ages
March 30th, 2006

Today, marketing people and business owners come under fire from consumers for “new age” marketing and sales techniques that are deemed as too intrusive.
But I don’t think marketing or selling techniques have changed that much at all in the past 200 years or probably 2000 years.
Here are two examples:
PESTER POWER
One of today’s marketing techniques to endure [...]

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Fred
Image Effective Leadership Communication: Carrots or Sticks?
March 15th, 2006

Success and fear of failure can be used in equal measure to inspire individuals and teams. In this blog Fred examines how you can use both to your leadership advantage.

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Matt
Image In Marketing? Training That Helps
March 7th, 2006

This article was written as a feature for Marketing Week in 2006 – enjoy!

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