One Minute Pause No 31
OK - here it is in black and white: some sales people do tend to talk a little bit too much. Here’s what the client seems to hear over the course of a 45 minute presentation:
“Here’s what we offer…and another thing…and here’s another really great service…and another…and another…here’s a […]

One Minute Pause no 29
When we are selling our products or services to people, we are often after the big ticket sale - expensive purchases, large contracts, long periods of consultancy, complicated projects.
The rewards are great, but there’s a downside - the bigger and more complicated the sale, the harder it can be for prospective […]

The other day I got a call from a Search Engine Optimisation (SEO) company.
SEO companies are all the rage at the moment. In a nutshell, they help you to get to the top of the search engine listings. Not the paid stuff, the natural listings.
I get at least one call per day from […]