Case Studies

Background

Bournville College targets blue chip corporate clients for courses and further education.

Challenge

While the team has a wide range of experience in a sales environment, Manager Rob Dunford wanted the team to better qualify leads that come via telephone, be better equipped to spot new opportunities that they may be missing and have more confidence to ask the questions that matter when in front of clients.

Solution

After consulting with Rob and gathering information back from individuals, we designed the perfect 1 Day workshop for Bournville. The aim of the training was to address the above challenges in a fun and interactive way with memorable and useful sales tools. These tools and modules included; how to use your natural talents to make sales; the winning sales mindset(how to be proactive and hungry for success); the art of cross-selling – how to increase the spending yield of your clients; professional questioning skills and listening skills and handling objections and closing deals in TODAY’s economy.

Result

The team of 8 sales people was delighted with the training and gave the following written testimonials

“I enjoyed the training because it gave me the opportunity to learn new techniques and remember old ones. Motivational and interesting.”
Claire Sambrook

“Excellent workshop. Learnt lots of things that I never knew before!”
Hasina Patel

“Excellent - very good facilitator, interactive, good balance of interaction and training. Engaging, interactive, useful, fun. It has really helped differentiate ourselves from other providers.”
Rob Dunford (Manager and training organiser).