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High-performance selling for the sales team

Zenith Investment Partners is a leading Australian research and investment consultancy.

They wanted to help its sales team build a more structured, proactive and confident approach to outbound selling.

The training focused on helping the team adopt a clear method of selling that could be used consistently across the business. Rather than relying on individual style alone, the programme helped the team build a shared approach to prospecting, engagement meetings, qualification, stakeholder influence, presenting, and closing.

The programme covered the full sales journey, from development opportunities and LinkedIn outreach through to engagement meetings, high-level credentials presentations, portfolio analysis, recommendation presentations, stakeholder engagement, verbal agreement, contract and client management.

A major emphasis was helping prospective clients see the Zenith advantage sooner, with more action-oriented conversations and a stronger ability to move opportunities forward.

Outcome

The programme gave the sales team a clearer method, stronger sales habits and more confidence to structure opportunities, influence stakeholders and progress deals with greater discipline.

If you’re a business that’s looking to retain clients, expand the services that you provide to existing clients, and win new clients through greater pitches and structure to your sales approach, we really do highly recommend Natural Training.

David Wright
Investment Director, Zenith Investment Partners