Account Management Training

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Grow sales revenue from your existing customers

Our Account Management Training makes strong connections between natural human behaviour and selling.

We all know the stats: it’s much more simple and cost effective to sell to existing customers than to gain new ones. What the stats don’t tell you is that it can be hard to motivate and up-skill a group of Account Managers to sell.

By demonstrating that we all sell every day, we break down preconceptions and build up skill sets with a proven and measurable series of sales techniques.

During our training we give your team our Account Growth Toolkit with some clear, authentic and high-impact strategies to manage profitable partnerships.

We don’t try and turn individuals into ”salespeople” – instead we give them tools, skills and ideas that will complement what they already do – naturally!

The result is they see the potential in your existing client base and leave the training with the motivation and skills for sales success. All while maintaining their natural style.

Enquire Now:

One of our consultants will contact you to discuss your account management training needs.

Typical Outcomes:

  • Learn to move relationships from rapport to sales.
  • Develop the confidence and techniques to proactively mine your clients for opportunities.
  • Discover techniques to drive consensus within complex, multiple decision makers.
  • Extend your influence beyond your traditional contact base.
  • Learn how to use ‘mini-contracts’ to ensure you stay in control of sale.
  • Uncover techniques for ensuring your new projects and initiatives are accepted.
  • How to handle objections, negotiate and close with less stress and less effort!
  • Develop a 90 day selling plan for your key clients.
  • Develop a system for strategically managing your internal client referral network.
  • Massively grow your existing accounts by using some of our Natural principles.
  • No hard selling – just clear, calm, natural, confident sales techniques.

Case Study

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Wider & Deeper Account Management

Pricegrabber.com wanted to increase their proactive account growth and cross & up sells to existing accounts.

Suitable For:

Our Account Management training programmes are aimed at anyone in your business who need to lift the level of sales in their existing customer accounts. It is also suitable and can be tailored to your sales people who need to farm existing prospects in a more efficient manner.

Typical job roles include:

  • Account Managers
  • Account Executives
  • Customer Success Managers
  • Business Development Managers

Our clients say

The team is using their new account management plans and proactively seeking out new business opportunities from their existing clients and growing our business from within.

Justin Sedgmond
Pricegrabber

Training formats

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On-site Face to Face Delivery

Training delivered face to face onsite at your premises (or chosen venue). Our trainer comes to you and works with your team, often taking them out onto the sales floor for the live calling elements of our sales training programmes.

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Virtual Trainer led Delivery

Training delivered over Zoom or Teams. This works well then the sales team is dispersered geographically or in an overseas office. We have delivered 100’s of training programmes this way. Sometimes we do a mix of on-site face to face & virtual sessions.

Amazing sales training. Ongoing I will focus on my sales process and prospecting techniques.

Ste Dutton
GBG Plc

Ready to get started?

Let’s make it yours – naturally..
Please give us a call to arrange an in-depth consultation to work out how we can make the programme feel and look just right for you, with your stories, your products and your people featuring prominently.

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