The most important role of a sales person is value creation – otherwise your selling could be viewed as transactional, and might as well be handled digitally, without the warmth of human interaction. In this breakthrough webinar, we highlight the importance of value selling, and give you a toolbox, and the practiced ability, to demonstrate excellent value for your clients.
In this Webinar we help you to protect and drive up your AOV and help customers to see beyond price.
You will learn:
- The natural psychology of value
- How to deal with pricing challenges and move customers onto value
- Professional listening skills to identify what value looks like to this customer
- Creating the ultimate Customer Value Proposition
- How to communicate, measure and sustain customer value