eBook: DIY Natural Training
Why read this article?
This is the first in a series from Natural Training in which we give you some of our winning training ideas. This one is BITE – a sales tool that will help you and your team achieve wider and deeper customer relationships.
This tool is particularly useful if you think that your whole client relationship or sales drive revolves around one particular buyer. What happens if that individual leaves? Does this put the entire account in jeopardy?
BITE ensures that your ties are strengthened between you and the client. BITE gives you more contact options too. For example, if your normal contact is on holiday, you can keep the account alive and moving forward with BITE.
We often use BITE in our training — especially the workshop tool at the end. We use it to help expand the sphere of influence that sales and customer service people have with existing or potential clients. We always use real clients to populate the fields.
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